MUMU FRESH - "MY WHY"

Grammy-nominated Washington, D.C.-based singer/songwriter/emcee Mumu Fresh presents her new single "My Why". Produced by Carvin Haggins and Johhny Smith, "My Why" will appear on The Healing, Mumu's forthcoming album which will also feature contributions from DJ Jazzy Jeff, Nile Hargrove, 14KT, Daniel Crawford, Vidal Davis, DJ Dummy and more. Mumu has collaborated with Lil Wayne & Tech N9ne (stream "Too Good"), Busta Rhymes, Salaam Remi & Black Thought of The Roots (watch the music video for "No Peace") and Common (watch Mumu Fresh and Common perform "I Used To Love H.E.R." live) and Tobi Nwigwe (watch the music video for "Tundah Fiyah"). Mumu has performed on two separate NPR Tiny Desk concerts (watch Mumu Fresh featuring Black Thought of The Roots & DJ Dummy on NPR's Tiny Desk) and has performed worldwide at events like the Essence Music Festival, Montreux Switzerland’s Jazz Festival and Dubai’s Sole Fest DBX. "State of Emergency" marks another chapter in a career of self-described "art activism" for the Baltimore native who has performed and given lectures within the US prison system, The Congressional Black Caucus, I.M.A.N. Central in Chicago & Atlanta, The W. K. Kellogg Foundation, Ford Foundation and The Indigenous People’s Movement. Mumu is co-creator of the Recording Academy’s “Best Song For Social Change” trustee award which went live in 2023 at the 66th GRAMMY awards show and was presented by The First Lady, Jill Biden. The winner of Indigenous Music, Washington Area Music (WAMMIE) and Urban World Music Video awards, Mumu has served as Musical and Cultural Ambassador for the US State Department, Ambassador of The Black Music Collective and is a former elected governor of the DC chapter of The Recording Academy. Mumu describes "My Why" as "a tribute to that person(s), place, or thing in your life that is your "WHY". Your reason not to give up. Your reason to keep trying and to push a little harder than you thought you could. You why reminds you of what you're made of and brings out the best in you." The Healing drops April 19.

MUMU FRESH - "MY WHY" MUMU FRESH - "MY WHY" Reviewed by Albert Miller on 28.3.24 Rating: 5

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